Tag .in

Startup Branding

India’s ccTLD Surge: .IN and .BHARAT Adoption Rises Among Regional D2C and SME Brands

Regional D2C and SME businesses in India are rapidly adopting .IN and .BHARAT domains as local identity, trust signals, and digital-first branding strategies accelerate.

Dhruv Saini
November 21, 2025

Startup Branding

Startup Naming Shift: Founders Increasingly Choose .tech, .store, and .in Over Traditional .com

A startup founder searches for domain names on a laptop showing .tech, .store, and .in availability, with a notebook labeled “Brandify,” a smartphone, and a coffee mug on the desk in a modern workspace.

A new wave of founders is choosing .tech, .store, and .in domains over traditional .com. We break down the data, trends, and what’s driving the naming shift.

Dhruv Saini
November 21, 2025